We would hope similarly pleasant design could be a future feature of Brave: if the UI matters to you, and you’d like to use an underdog, Vivaldi would be a clear winner. The pop-up from clicking this is artfully designed and could be a taste of what’s to come to the rest of the UI. The logo on the right of the screen feels a little like branding, a reminder of the browser you’ve chosen to use, but it does serve a purpose, allowing you to alter the security settings on a per-website basis. Its design does make sense when you move the cursor away from the bar, transforming it into something surprisingly attractive that we haven’t seen adopted elsewhere. The address bar is odd, too, being centrally located. The juxtaposition of older layout with modern intent is jarring it’s functional but not particularly attractive. In a word, Brave’s appearance is “dated” or “dull.” There’s not a lot on-screen, but it couldn’t be described as minimalistic, drawing inspiration from older web browsers with its tabs running below the address bar. The browser’s official “About” page gives more information. Web ads, as part of Brave’s end goal, would be targeted only through anonymized browsing history. In this manner the hope is for improved privacy online. The ethos behind Brave’s design is to create a middle ground between advertisement, which can be targeted via a detailed snapshot of a user’s browsing history, and a desire for privacy among users. While Vivaldi intends to continue with the Opera Software team’s vision of an ideal web browser, Brave focuses on privacy. A similar situation can be found with Vivaldi which was developed by the former Opera software team. Eich was one of the Mozilla Project’s co-founders.

While Brave’s core concept sounds like a noble goal, it goes beyond this with the influence of Brendan Eich in its development. The unique selling point is privacy with advertising on the Internet and tracking going hand-in-hand, Brave is designed to shirk these undesirable elements of Internet usage.

Brave website browser